Massimo dutti paseo de gracia

Massimo dutti paseo de gracia

Massimo dutti paseo de gracia

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Massimo Dutti’s flagship store lands on Paseo de GraciaThe brand’s headquarters is installed in this architectural jewel of the 20th century giving it an outward lookCategory: Store | October 26, 2016Redaction.
An opening to the outside to maintain the splendor and spirit of beauty of the Casa Ramon Casas. The recovery of this space has revolved around this premise and to carry it out, different interior courtyards have been opened. On the upstairs terrace, a vintage car converted into a cafeteria where you can have a drink and enjoy the beautiful tiles, the legendary fountain and a moment of relaxation.
Another of the strong points of this space will be technology. With the mobile cashier service, there will be no need to go to the cashier’s area to make payments. Payments can be made by cell phone.    Going shopping on a Saturday afternoon is becoming less and less of an inconvenience.

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During all that time I saw myself dressed in white in the middle of Central Park, wearing electric blue Manolos on my feet while a choir (singing like angels) entertained the place. And just like that, the opening of the Massimo Dutti store in Paseo de Gracia 96 has started off on the right foot.
See you tonight at @massimodutti ��� – just in time, my Photos+Interview are all out on massimodutti.com – �by @gonzalomachado – #BigStoreOpening � #paseoDeGracia96 A photo posted by Johannes Huebl (@johanneshuebl) on Oct 27, 2016 at 6:05 PDT
The store is… To get lost in (categorically and literally). Located in an architectural jewel of Catalan Modernism from the late 19th century, Casa Ramon Casas (aka the old Vinçon), it has been rehabilitated and restored for the occasion enhancing its uniqueness and splendor. This new boutique has more than 2,000 square meters of retail space divided into Women, Men, Boys & Girls, Personal Tailoring and Limited Edition.

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Last Friday, October 28, Massimo Dutti opened the doors of its flagship store in Barcelona, located in a beautiful enclave of Catalan Modernism of the late nineteenth century: the Casa Ramon Casas. For the occasion, the Inditex Group brand has carried out a major rehabilitation and restoration project to enhance the beauty and charm of this emblematic enclave.
In addition to implementing its most advanced concept of sustainability and eco-efficiency through systems to reduce electricity consumption, Massimo Dutti has also boasted important advanced technology resources in this new store, including the Personal Shopper fitting room, thanks to which customers will be able to view selected garments in HD before trying them on. In addition, the store has a multitude of dynamic marketing screens and interactive fitting rooms, where garments are scanned and automatically appear on the dressing room screen. By means of touch screens located in the fitting rooms, the customer will have the possibility of consulting data on the garments chosen or requesting a size change from the fitting room. Other facilities offered to customers are the Easy Check Out checkouts, which allow self-service, Shoppable Showcase, which offers the possibility to buy the items displayed in the showcase from the Massimo Dutti App for iOs, free Wifi for customers and employees, Mobile Checkout, with which customers can pay for premium services through mobile devices without leaving the checkout area or Mobile Payment, which allows the user to buy directly from their device with any card previously registered in the App.

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After the closure of Vinçon, the historic modernist estate Casa Ramon Casas at the top of Paseo de Gracia reopens its doors under the name Massimo Dutti. The fashion brand of the Inditex empire establishes itself in a big way in the most luxurious shopping artery of Barcelona with a superstore of more than 2000 m2 spread over two floors that even has a garden terrace where you can have a coffee, among many other exclusive services of this new location.
Massimo Dutti’s flagship store in Barcelona occupies the historic Ramon Casas estate and presents, in an enclave of modernist splendor, all of the firm’s collections, as well as exclusive services such as personal tailoring and interactive fitting rooms.